Joost firma un acuerdo con Creative Artists Agency

Joost ha firmado un acuerdo con Creative Artists Agency, una de las agencias americanas más importantes del negocio del “show americano”, representa a grandes artistas, deportistas, actores, como Tom Cruise, Leonardo DiCaprio, Tom Hanks, Beyoncé, etc (Podéis ver un listado más completo en Wikipedia)

“Joost takes entertainment to the next level through its converged television-Internet platform, offering consumers the best content available via a superior interface,” said Michael Yanover, head of business development at CAA. “CAA will provide Joost greater access to programming through our relationships with networks, studios, record labels, artists and independently-controlled content libraries. We are proud to play an important role in the development of Joost.”

Yvette Alberdingk Thijm, executive vice president, content strategy and acquisition for Joost, said, “Through our partnership with CAA, we are able to bring more high-quality, professionally-produced programming to audiences around the world through the Joost platform. By providing interesting, relevant programming on a platform with interactive, community-based features, Joost is becoming the online destination for entertainment.”

Más información:

• Joost boosts access with CAA hookup (The Hollywood Reporter)
• Joost contrata a importante agencia de Hollywood para aumentar su programación (Yahoo! Argentina)

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